From Startup to Marketing Powerhouse

Mohammed Tayem hosted an insightful session of EJ-Founder Series at In5 Innovation Centre, YAL Strategic Partner, as he talked about his entrepreneurial journey, highlighting the importance of establishing trust & holding onto one’s passion, how he launched his startup & grew it to a successful marketing agency.

Key Points of Discussion:

• • Formula of success for home-grown brand
  • What is live communication business really?
  • Seeing opportunities when others don’t
  • The Dubai factor, and way of thinking
  • Brand image and partnerships 2016 and beyond

 

Case Studies:

• Google on top of the World
• SEHA – pioneers of Emiratisation
• Re-introducing Egypt Tourism
  
  

Mohammed Tayem

As Founder & Managing Director of Entourage Marketing & Events, Mohammed has a long track record of achievements. He is among the most brilliant marketing minds in the region. His previous experience includes some of the top brands in the region, such as Etisalat, Orange Telecom & Damac. Shortly after launching Entourage, Mohammed was able to lead the agency through a major leap in the regional & international market towards becoming the most talked about agency in town. Under his leadership, Entourage is featured regularly at the highest industry awards, becoming one of the top 100 SMEs in Dubai ( ranked number 19 in 2015 ). Mohammed is also the Founder & CEO of En+ Productions. In addition to that, he is the CEO of SME connects club, & a Board Member of International Live Events Association (ILEA).